2025 Award categories 2025 Award winners 2025 Award finalists Meet the Experience Makers
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2025 Award categories 2025 Award winners 2025 Award finalists Meet the Experience Makers

Meet the Experience Makers.

Get to know the Experience Makers behind the most exceptional and groundbreaking customer experiences. Watch video interviews and read how teams collaborate and work together behind the scenes to deliver powerful digital transformations.
202020212022202320242025 The AdvocateThe AmbassadorThe CatalystThe ChangemakerThe CloserThe CollaboratorThe DisruptorThe EngagerThe Experience Maker Executive of the YearThe Experience Maker Team of the YearThe Experience Maker of the YearThe IlluminatorThe MagnifierThe MaverickThe Transformer EducationFinancial Services & InsuranceFood & BeverageGovernment/Non-Profit/Public SectorHealthcare, Beauty & MedicalHigh TechMedia & EntertainmentOtherRetailTelecommunicationsTravel & HospitalityTravel & hospitality Reset

The Advocate

2025 Winner
AAA Northeast

Watch the video (8 mins)

The Experience Maker of the Year

2025 Winner
Air India

Watch the video (10 mins)

The Engager

2022 Winner
Alma

Read the blog post
Watch the video (2 mins)

The Changemaker

2021 Winner
American Red Cross

Watch the video (16 mins)

The Experience Maker Executive of the Year

2022 Winner | Japan
Shinya Suda, Astellas Pharma

Read the blog post
Watch the video (2 mins)

The Experience Maker of the Year

2022 Winner | EMEA
Laura Pezzotta, Barilla

Read the blog post
Watch the video (2 mins)

The Experience Maker Team of the Year

2021 Winner | Americas
Bose

Watch the video (10 mins)

The Experience Maker of the Year

2023 Winner | Americas
Ben Meck, CVS Health

Read the blog post
Watch the video (2 mins)

The Experience Maker Team of the Year

2022 Winner | Americas
City National Bank

Read the blog post
Watch the video (2 mins)

The Experience Maker of the Year

2021 Winner | Americas
Enrique Negrete, Coca-Cola

Watch the video (16 mins)

The Experience Maker Executive of the Year

2025 Winner
Shekhar Gowda, The Coca-Cola Company

Read the blog post

The Advocate

2022 Winner
Currys

Read the blog post
Watch the video (2 mins)

The Maverick

2021 Winner
Doorstep Market

Watch the video (18 mins)

The Ambassador

2021 Winner
F5

Watch the video (13 mins)

The Advocate

2020 Winner
Foxtel

Watch the video (18 mins)

The Collaborator

2023 Finalist
Saralyssa Gonzalez, IBM

Read the blog post
Watch the video (2 mins)

The Experience Maker Executive of the Year

2020 Winner
Nitin Sethi, IndiGo Airlines

Watch the video (18 mins)

The Experience Maker Team of the Year

2021 Winner | EMEA
Klaus Fiedel, Investitionsbank Berlin

Watch the video (14 mins)

The Ambassador

2025 Winner
Lokesh Alluri, Lenovo

Watch the video (9 mins)

The Ambassador

2020 Winner
Chelsea Kiko, McGraw Hill

Watch the video (19 mins)

The Changemaker

2020 Winner
NCMEC

Watch the video (23 mins)

The Magnifier

2020 Winner
Refinitiv

Watch the video (24 mins)

The Catalyst

2024 Winner
Samsung

Read the blog post

The Disruptor

2025 Winner
Sling TV

Read the blog post
Watch the video (10 mins)

The Engager

2023 Winner
Ronald Gaines, Sunbelt Rentals

Read the blog post
Watch the video (2 mins)

The Experience Maker Team of the Year

2021 Winner | APAC
Tabcorp

Watch the video (13 mins)

The Transformer

2025 Winner
Telmore

Read the blog post
Watch the video (8 mins)

The Experience Maker Executive of the Year

2022 Winner | Americas
Melanie Babcock, The Home Depot

Read the blog post
Watch the video (2 mins)

The Experience Maker of the Year

2022 Winner | APAC
Victoria Xiao, Transurban

Read the blog post
Watch the video (2 mins)

The Experience Maker Executive of the Year

2023 Winner | Americas
Raghu Vasu, U.S. Bank

Read the blog post
Watch the video (2 mins)

The Illuminator

2021 Winner
US Census Bureau

Watch the video (15 mins)

The Changemaker

2022 Winner
University of the People

Read the blog post
Watch the video (2 mins)

The Closer

2020 Winner
VMware

Watch the video (24 mins)

The Experience Maker Team of the Year

2023 Finalist | Americas
Michael Cingari, Verizon Business

Read the blog post
Watch the video (2 mins)

The Experience Maker Executive of the Year

2021 Winner | Americas
Matt Harker, Walgreens Boots Alliance

Watch the video (15 mins)